Wondering what employee advocacy is? How can it help your brand grow on social media and reach business goals? Here’s everything you need to start, manage, and scale your employee advocacy program.
A new research report from Hinge Research Institute outlines employee advocacy, its benefits, and much more. All data and imagery referenced come from Understanding Employee…
Setting goals for employees is critical in achieving your company-wide ambitions with employee advocacy. Find out why, and how to define your program goals.
With the rise of social media, both B2C and B2B organizations are capitalizing on influencers, employee advocates and ambassadors. Why you should become one!
An employee influencer is an employee who creates and shares company-focused or company-related content on behalf of their organization. If you've been reading marketing trend…
How companies like United and Macy’s empower employees to share authentic stories online, building trust, boosting brand image, and engaging audiences.
An employee advocacy program is nothing without content. A guide to company content categorization, with helpful tips on who is more likely to share which…
When correctly implemented, an employee advocacy program can make a remarkable impact on maximizing your brand’s reach and driving engagement, and your employees can prove…