What’s Working on LinkedIn in 2026? Report Key Findings

Discover which LinkedIn content formats actually drive reach, engagement, traffic, and pipeline — based on 110,000 real employee posts analyzed by DSMN8.

Jody Leon14/04/2026

Employee Advocacy Original Research

New Data: Sales Teams Lead Employee Advocacy. A Guide for Sales Leaders.

Data from 200 advocacy programs shows sales teams are the most active employee advocates. Here's what that means for sales leaders in 2026.

Emily Neal13/04/2026

Lewis and screenshots of findings from the benchmark report.

Podcast Employee Advocacy

Employee Advocacy 2026 Benchmarks: Trends, Data & Takeaways [Podcast]

Lewis breaks down the insights from the second annual Employee Advocacy Benchmark Report. Drawing on data from over 200 global programs.

Selina Sher Gill08/04/2026

Podcast Employee Advocacy

Why is Employee Advocacy Essential for Employer Branding? | Rolls-Royce’s Steven Brand [Podcast]

Steven Brand from Rolls-Royce shares the strategy behind launching their first global employer brand and explains why advocacy its importance.

Selina Sher Gill01/04/2026

Podcast Employee Advocacy

Why Your Consultants Are Your Best Marketing Channel With Efficio’s Vicky Cunningham [Podcast]

Vicky Cunningham explores how Efficio transformed its social strategy by leveraging employee advocacy to drive direct business opportunities.

Selina Sher Gill25/03/2026

Employee Advocacy Marketing Original Research

Employee Advocacy vs. Paid Social: Which Delivers More?

Is paid social eating your budget? See how employee advocacy delivers lower CPCs, higher trust, and better ROI — with benchmark data from 200 programs.

Emily Neal20/03/2026

Podcast episode featuring picture of guest Tolu.

Podcast Employee Advocacy

How Hatch Got Engineers to Post on LinkedIn | Tolulope Aribisala-Tijani [Podcast]

Learn how Hatch activate engineers on social media through personal branding and overcoming barriers to scale out their employee advocacy program.

Selina Sher Gill18/03/2026

Podcast Employee Advocacy

How to Build an Employee Advocacy Program in a Regulated Industry | Broadridge [Podcast]

Learn how Broadridge revitalized an existing program by focusing on user experience, reducing barriers to entry, and leveraging executive influence.

Selina Sher Gill11/03/2026

Podcast Employee Advocacy

How to Launch an Employee Advocacy Program in Accounting | AICPA & CIMA [Podcast]

Learn how AICPA & CIMA’s turned a pilot program into a culture-driven employee advocacy success story, achieving a 540% increase in active employees shares.

Selina Sher Gill04/03/2026

employee advocacy manager thinking about program performance

Employee Advocacy Employee Influencers Executive Influence Trending

Quiz: How Mature Is Your Employee Advocacy Program?

Take our free employee advocacy maturity quiz and find out in 3 minutes if your program is built for real business impact across 5 key…

Emily Neal27/02/2026

Employee Advocacy

What’s Working on LinkedIn in 2026? Report Key Findings

Why is Employee Advocacy Essential for Employer Branding? | Rolls-Royce’s Steven Brand [Podcast]

Employee Advocacy vs. Paid Social: Which Delivers More?

Quiz: How Mature Is Your Employee Advocacy Program?

Product

Resources

Company