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Your Custom Publishing Channel.
Everything you need to create an effective custom publishing channel for your organization. Say hello, to your organic employee-driven media solution for your business, brand and communications.
Reduce Your Emphasis On Paid Media.
By distributing marketing content through the social media accounts of employees who opt-in to the platform, DSMN8 creates a custom publishing and media channel your company can use to influence your customers, partners and prospects. Tracking your entire program all in one place...
Reach Those Most Important To Your Business
Your sales, service, marketing and business development people already have your most important targets in their social networks. We help you connect the two together authentically and at scale.
Your Bespoke, High Impact Media Channel
DSMN8 rolls your employees social networks into one, highly efficient custom digital publishing channel and puts your marketing team in direct control of content and distribution.
A Consistent Brand-Approved Content Feed
DSMN8 delivers a managed stream of consistent news, commentary and thought leadership to your key commercial audiences.
Unparalleled Quality, Precision and Efficiency
The DSMN8 platform offers quality, precision and efficiency no trade channel can match. Flat-fee subscription pricing delivers the power of the platform at a fraction of the CPM of comparable media options.
Advanced Content Management Functionality
Advanced content management functionality makes the most of the marketing materials you have and helps source new content.
AI-Assisted Distribution Technology
AI-assisted distribution technology manages messaging in natural streams that avoid duplication across networks and obvious “carpet bombing” of prospects.
Launch your most impactful channel. Prove your ROI.
Efficiency like nothing else!
Provide critical “air cover” to your sales and business. DSMN8 rolls the networks of your employees into one custom digital publishing platform and puts your marketing team in complete control of content and distribution.
By delivering a managed stream of news, commentary, and thought leadership to your buyers, prospects, and key influencers, the DSMN8 platform:
/ Creates warm leads and inbound inquiries
/ Drives content consumption and site traffic
/ Supports talent recruitment by tapping into employees networks
/ Keeps you top of mind with the people your business needs most
The platform manages the time sequencing and sources (authors) of content to keep the messaging looking and feeling personal, not like marketing “carpet bombing”. It also manages any overlap across social networks so that individuals common to multiple employees’ networks see messages with the same frequency as uniques.
Market-facing employees who have a vested interest in driving external interest and awareness, readily opt-in, and expanding the platform to employees across all functions drives even greater reach.
With its advanced functionality and flat monthly fee structure, the DSMN8 platform offers subscribers coverage of their target audiences with efficiency no standard media plan can come close to matching.
FEATURES THAT MAKE THIS POSSIBLE
Content Sources User & Team Segmentation
Native Sharing Gamification
Drive more targeted traffic to your website.
Make it impossible for the people important to your business to miss your content and key messaging. With DSMN8 your organization can ‘own’ social, reduce reliance on paid media and turn your content into a key driver of organic traffic to your website.
DSMN8 clients see activity through the platform become a primary source of referral traffic to their websites at a fraction of the investment typically spent on brand or performance-based activity. Organic traffic can become a reality for your organization through the power of the people closest - your employees! Not only is it possible – it’s simple and requires little effort on employees parts!
Your employees are already connected to the people important to your organization - your customers, prospects, industry stakeholders, future employees. Our platform helps provide the technology and encouragement to foster and strengthen those relationships by actively encouraging relevant employee engagement across social channels.
FEATURES THAT MAKE THIS POSSIBLE
Single Sign-On (SSO) Content Tagging
Unique Content Post Scheduling
Generate warm leads and inbound inquiries.
Turn your organization into an active sales force and social selling machine! Increase your inbound sales by making it easy for your employees and organization to stand out and promote expertise across social channels.
An effective employee advocacy program amplifies your content, business expertise and employees reputation at scale by consistently showcasing the topics and news relevant to your organization through active employee participation. Generating consistent warm leads and inbound inquiries can be a reality for your organization.
Support your employees in becoming active, recognised experts in their field. You’ll engage more of your target audience and facilitate stronger relationships and insight-rich conversations across social channels.
It’s never been simpler to showcase your organization’s expertise, and with leads generated through employee advocacy 7 times more likely to convert (IBM). The saying “people buy from people” really can be activated at scale for your organization, meaning you’ll convert more opportunities in no time.
FEATURES THAT MAKE THIS POSSIBLE
Company Approved Content Leaderboards
Smart Posting UTM Tracking
Give your content the reach it deserves.
Get more eyeballs on your content without increasing your media spend.
Effectively tap into the cumulative reach of your employee's networks across social channels by centralising your organizations content efforts and making it simple for employees to support your activity.
Turning employees into excited advocates and promoters for your organization can take your content distribution to the next level. Increasing your social share of voice and content reach while reducing your paid media spend and cost per engagement.
With DSMN8’s employee influence tools, you can centralize and scale brand relevant activity and amplify the impact of your efforts.
For even more impact, use DSMN8’s suite of employee-generated content tools Lens and Author to crowdsource content through your experts, your employees.
FEATURES THAT MAKE THIS POSSIBLE
Content Notifications Employee Content Creation
Internal Comments Employee Polls
DSMN8’s employee advocacy and content creation tools are powerful alone — but they’re even better together.
DSMN8 EMPLOYEE INFLUENCE SOLUTIONS INCLUDE
The employee influencer platform. Everything you need to turn your employees into powerful brand advocates.
The easy to use employee content solution. Everything you need to leverage employee-generated photo and videos.
The scalable employee publishing solution. Everything you need to scale employee-generated short and long-form written content.
A Custom Publishing
Channel for Your Entire Organization
IOS & Android Apps
Be in the palm of your employee's hands. Intuitive IOS and Android mobile applications enable easy use by all employees whatever the level of a user's technical ability.
Analytics & Reporting
Insight into your entire employee advocacy program showing detailed performance. UTM parameters also allow you to integrate your program data with the platforms you already use (Google Analytics, HubSpot, Salesforce, and more).
Targeted, real-time, or automated notifications across any device. Dispatch those critical updates wherever employees are across email, mobile push, and in-app.
Simplified User Experience
Design and user interface similar to many of the popular social media applications enable easy use by all employees whatever their level of technical ability.
Integrate Trusted Sources
Your top content ready and waiting to help quickly scale and grow your program without manual content management. Minimize the level of effort required while keeping your employees engaged & program fresh.
The most relevant content experience to each employee through user and team tags. A custom feed ensures a more relevant program, meaning greater adoption and success!
Create a familiar experience by customizing DSMN8 using your company's logo & colours across desktop and mobile to drive familiarity and user adoption.
Simplified Social Sharing
Directly share to Facebook, LinkedIn, Twitter, Xing, Messenger, WhatsApp, and Email. The platform enables you to measure employee reach and track unique engagement across social channels.
Want instant feedback - you've got it! Easily set up a quick survey for employees to answer. Decide whether to poll specific employees, groups or go company-wide.
Affordable pricing as your program grows.
Big or small, we've made custom publishing channels accessible to all.
/month per user
For companies looking to grow the reach of their content.
Branded communications (email/push)
Comments & likes
Gamification – leaderboards
Gamification – rewards
Team, group & interest segmentation
Smart post scheduling
Multiple suggested text
Multiple preview images & titles
/month per user. (Min. 300 – unlimited users)
A comprehensive all-in-one employee advocacy and influence platform.
Everything included with ‘Self-Managed’ plus:
Branded mobile app
Single sign on (SSO)
Gamification – rewards engine
Private & open group options
Dedicated account management
Quarterly business reviews
Employee shares on their personal social channels via DSMN8 has become one of the highest referrers of traffic to the AWIN site, securing employee advocacy as a core part of our marketing strategy. Seeing the results further motivates our teams to continue sharing company content.
Global Communications Lead
Grow your business through your own custom publishing channel.
Reach the people important to your organization through your employees and launch a bespoke high-impact communications channel in no time!
Thousands of employees around the world use DSMN8 to make brand communications more human at scale.