How Brands Use Social Media to Appear More Relatable

How some of the world's biggest brands are humanizing their brand through social media to organically increase awareness and generate ROI.

Lewis Gray20/02/2020

Employee Advocacy Employee Influencers

Free Workbook to Guarantee Employee Influencer Success

So, you’ve done your research, heard the chatter, and now you want to know why there’s all this talk about employee influencers. Brilliant! It’s time…

Lewis Gray19/02/2020

Employee Influencers

4 Key Takeaways from The Ultimate Guide to Employee Influencers

Last week, we released The Ultimate Guide to Employee Influencers by DSMN8 as a free download. Whether you’re looking to research the topic, start your…

Lewis Gray13/02/2020

Marketing

Rise of the Circular Economy: How the World’s Biggest Brands are Saving the Planet

Runners compete to raise money for Parley Ocean Schools during Adidas Run for the Oceans 2019 (© Adidas Runtastic) Over the past 12 months, the…

DSMN810/02/2020

Employee Advocacy Marketing

Why Every Marketer Needs to Read This Guide

An employee influencer is an employee who creates and shares company-focused or company-related content on behalf of their organization. If you've been reading marketing trend…

Lewis Gray07/02/2020

United baggage handler and in-house photographer Joe Lammerman works on the ramp at O'Hare International Airport on Jan. 15, 2020, in Chicago. (E. Jason Wambsgans / Chicago Tribune)

Employee Advocacy Employee Influencers

Are you getting paid for that Instagram post?

Companies Tap Employees To Spread More 'Authentic' Messages Online This article was written by Lauren Zumbach for The Chicago Tribune and originally published on Friday…

Jody Leon28/01/2020

DSMN8 News Employee Advocacy Employee Influencers

What’s Next for Employee Advocacy? – Casey Hall

This interview was conducted and written by Casey Hall. Casey is a Social Media Consultant and President of Lumberjack Social LLC. This interview originally posted…

Lewis Gray21/01/2020

Employee Advocacy Marketing

3 Content Must-Haves for Employee Advocacy Success

An employee advocacy program is nothing without content. A guide to company content categorization, with helpful tips on who is more likely to share which…

DSMN816/01/2020

DSMN8 News Employee Influencers

Thought Leader Snapshot – Amy Robertson

Former Red Hat and ChannelAdvisor senior executive, and current Spreedly VP of HR, Amy Robertson, recently joined DSMN8 as a board advisor.Amy brings a wealth…

Lewis Gray09/01/2020

Employee Influencers Marketing

Measuring the Success of Employee Influencer Programs

Not sure which metrics reveal employee influencer impact? Everything you need to know about measuring the success of employee influencer programs.

Lewis Gray09/01/2020

Are you getting paid for that Instagram post?

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