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    • Column 1
      • Blog
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    • Column 2
      • Employee Advocacy CourseGet certified in employee advocacy.
      • Employee Advocacy: 101 Cheat CodesOver a hundred bite-sized tips from our CEO.
      • The World’s Biggest Employee Advocacy StudyGet the insights from half a million LinkedIn posts.
    • Column 3
      • Global Employee Advocacy RankingsWhere does your company rank in our industry leaderboards?
      • Get Your Employee Advocacy ScoreHow active are your team on social media? Find out!
    • Column 4
      • Success Stories
      • Compare Employee Advocacy Platforms
      • Employee Advocacy Benchmarks 2026
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Employee Advocacy

Wondering what employee advocacy is? How can it help your brand grow on social media and reach business goals? Here’s everything you need to start, manage, and scale your employee advocacy program.

Here’s WHY Employee Advocacy is Essential for Recruiters DSMN8 Leverage Employee InfluenceEmployee AdvocacyEmployer Branding

Here’s WHY Employee Advocacy is Essential for Recruiters

Make some noise on social media! Make sure each opportunity reaches as many people as possible. Fill more roles with employee advocacy. As one of…
Lewis Gray
Lewis Gray26/03/2020
New Research Report Links Employee Advocacy to Business Growth Social Employees DSMN8Employee AdvocacyMarketingSocial MediaSocial Selling

New Research Report Links Employee Advocacy to Business Growth

A new research report from Hinge Research Institute outlines employee advocacy, its benefits, and much more. All data and imagery referenced come from Understanding Employee…
Lewis Gray
Lewis Gray19/03/2020
Why You Need to Set Goals with Employee Advocacy Man with hands in air on mountainEmployee Advocacy

Why You Need to Set Goals with Employee Advocacy

Setting goals for employees is critical in achieving your company-wide ambitions with employee advocacy. Find out why, and how to define your program goals.
Lewis Gray
Lewis Gray17/03/2020
Why Become a Brand Ambassador? DSMN8 Brand Ambassadors 2020Employee AdvocacyEmployee InfluencersPersonal Branding

Why Become a Brand Ambassador?

With the rise of social media, both B2C and B2B organizations are capitalizing on influencers, employee advocates and ambassadors. Why you should become one!
Lewis Gray
Lewis Gray28/02/2020
Are you getting paid for that Instagram post? United baggage handler and in-house photographer Joe Lammerman works on the ramp at O'Hare International Airport on Jan. 15, 2020, in Chicago. (E. Jason Wambsgans / Chicago Tribune)Employee AdvocacyEmployee Influencers

Are you getting paid for that Instagram post?

How companies like United and Macy’s empower employees to share authentic stories online, building trust, boosting brand image, and engaging audiences.
Jody Leon
Jody Leon28/01/2020
What’s Next for Employee Advocacy? – Casey Hall Casey Hall DSMN8DSMN8 NewsEmployee AdvocacyEmployee Influencers

What’s Next for Employee Advocacy? – Casey Hall

Casey Hall sat down with DSMN8's Marketing Director, Jody Leon, to talk all things employee advocacy and employee influencers.
Lewis Gray
Lewis Gray21/01/2020
3 Content Must-Haves for Employee Advocacy Success happy employee doing okay hand signEmployee AdvocacyMarketing

3 Content Must-Haves for Employee Advocacy Success

An employee advocacy program is nothing without content. A guide to company content categorization, with helpful tips on who is more likely to share which…
DSMN8
DSMN816/01/2020
The 5 Key Elements of an Employee Advocacy Program 5 elements dsmn8Employee AdvocacyEmployee InfluencersMarketing

The 5 Key Elements of an Employee Advocacy Program

When correctly implemented, an employee advocacy program can make a remarkable impact on maximizing your brand’s reach and driving engagement, and your employees can prove…
Lewis Gray
Lewis Gray21/11/2019
How to Crush it with Employee Influencers Employee Influencer DSMN8Employee AdvocacyEmployee Influencers

How to Crush it with Employee Influencers

So, you’ve conducted an in-depth review of employee advocacy tools, and you’ve now identified one as the perfect way to implement your employee influencer program.…
Lewis Gray
Lewis Gray13/11/2019
5 Companies Championing Employee Influence Employee Influence DSMN8Employee AdvocacyEmployee InfluencersEmployer Branding

5 Companies Championing Employee Influence

Employee influence is on the rise as social influencers begin to take a back seat in advocating for brands. After all, people are more likely…
Lewis Gray
Lewis Gray07/11/2019
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Enroll Now: Free Employee Advocacy Course (2026 Edition)
  • Why DSMN8
  • Platform
    • DSMN8 Platform
    • 90 Second Product Tour
    • Executive Influencer Platform Tour
    • Integrations
    • Security
    • Managed Services
  • Use Cases
    • Column 1
      • Employee Advocacy
      • Employer Branding
      • Employee Communications
      • Employee Influencers
      • Executive Influencers
    • Column 2
      • Marketing
      • Social Media Marketing
      • Social Selling
      • Talent Acquisition
    • Column 3
      • Financial Services
      • Banking
      • Business Consulting
      • Computer Software
      • Healthcare & Pharmaceuticals
      • Insurance
      • Law & Legal Services
      • Recruitment Consulting
      • Technology
    • Column 4
      • Automotive
      • Industrial Engineering
      • Manufacturing
      • Personal Care Product Manufacturing
      • Real Estate
      • Retail & Consumer Goods
      • Semiconductors
      • Textiles
      • Transport & Logistics
      • Utilities
  • Pricing
  • Resources
    • Column 1
      • Blog
      • Podcast
      • Resource HubEmployee advocacy guides, templates, tools and more!
    • Column 2
      • Employee Advocacy CourseGet certified in employee advocacy.
      • Employee Advocacy: 101 Cheat CodesOver a hundred bite-sized tips from our CEO.
      • The World’s Biggest Employee Advocacy StudyGet the insights from half a million LinkedIn posts.
    • Column 3
      • Global Employee Advocacy RankingsWhere does your company rank in our industry leaderboards?
      • Get Your Employee Advocacy ScoreHow active are your team on social media? Find out!
    • Column 4
      • Success Stories
      • Compare Employee Advocacy Platforms
      • Employee Advocacy Benchmarks 2026
  • Company
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