Employee Content Creators Blog Post by DSMN8

How To Turn Your Team into Employee Content Creators

Starbucks baristas stand on stage, Wednesday, March 20, 2019, during Starbuck’s annual shareholders meeting in Seattle. As a marketing team, your content library is…

Lewis Gray03/03/2020

Employee Influencers Marketing

How to Measure ROI from an Employee Influencer Program

Ah, that all too familiar question. You've done your research, you've found a vendor, you've gone to get your employee influencer platform signed off and…

Lewis Gray27/02/2020

Employer Branding Marketing

How Brands Use Social Media to Appear More Relatable

How some of the world's biggest brands are humanizing their brand through social media to organically increase awareness and generate ROI.

Lewis Gray20/02/2020

Marketing

Rise of the Circular Economy: How the World’s Biggest Brands are Saving the Planet

Runners compete to raise money for Parley Ocean Schools during Adidas Run for the Oceans 2019 (© Adidas Runtastic) Over the past 12 months, the…

DSMN810/02/2020

Employee Advocacy Marketing

Why Every Marketer Needs to Read This Guide

An Employee Influencer is one who creates, curates, and shares company-focused or company-related content on behalf of their organization. If you've been reading trend prediction…

Lewis Gray07/02/2020

Employee Advocacy Marketing

3 Content Must-Haves for Employee Advocacy Success

An employee advocacy program is nothing without content. A guide to company content categorization, with helpful tips on who is more likely to share which…

DSMN816/01/2020

Employee Influencers Marketing

Measuring the Success of Employee Influencer Programs

Not sure which metrics reveal employee influencer impact? Everything you need to know about measuring the success of employee influencer programs.

Lewis Gray09/01/2020

Employee Influencers Marketing

The Business Case for Employee Influencers

So, you want to launch an employee influencer program into your company, and you are now faced with the task of putting together a business…

Lewis Gray11/12/2019

Marketing

4 Times Social Media Influencers Missed the Mark

Kim Kardashian's Questionable Diet Tips Little Mix-Up Warburtons #Fail Fyre Festival Social Influencers are social media users who have a large social reach, and possess…

DSMN803/12/2019

Employee Influencers Marketing

The Future of Influencer Marketing

With changing attitudes towards social media, brands are rethinking their influencer strategy. The future of influencer marketing: what you need to know.

Lewis Gray02/12/2019

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