Senior Marketing Manager and Employee Advocacy Program Manager at DSMN8. Lewis specialises in content strategy, growing brand visibility and generating inbound leads. His background in Sales lends itself well to demand generation in the B2B niche.
With changing attitudes towards social media, brands are rethinking their influencer strategy. The future of influencer marketing: what you need to know.
If you’re familiar with LinkedIn and its ever-changing algorithms, you’ll know that even reaching your audience of followers can be a challenge, let alone trying to engage…
When correctly implemented, an employee advocacy program can make a remarkable impact on maximizing your brand’s reach and driving engagement, and your employees can prove…
So, you’ve conducted an in-depth review of employee advocacy tools, and you’ve now identified one as the perfect way to implement your employee influencer program.…
Employee influence and influencer marketing are becoming increasingly popular methods for brands to promote their content, expand their reach, and drive maximum engagement. The two…
With the ever growing prominence of social media, tapping into employees’ social networks should be considered by companies of all sizes. As with influencer marketing,…