Gary Vaynerchuk, CEO of VaynerMedia (© Adweek, image source) Before the introduction of social media, "personal branding" was an entirely different practice. Sure, someone could…
Lewis Gray26/02/2020
KFC witfully apologizes for running out of chicken back in 2017. (© KFC) People don't trust brands. Well, they trust some brands, but in 2020,…
Lewis Gray20/02/2020
In 2020, brands are waking up to the fact that consumer trust is disappearing. Consumers now rate trust and authenticity as being highly impactful on their purchasing…
Lewis Gray20/02/2020
So, you’ve done your research, heard the chatter, and now you want to know why there’s all this talk about employee influencers. Brilliant! It’s time…
Lewis Gray19/02/2020
Last week, we released The Ultimate Guide to Employee Influencers by DSMN8 as a free download. Whether you’re looking to research the topic, start your…
Lewis Gray13/02/2020
An Employee Influencer is one who creates, curates, and shares company-focused or company-related content on behalf of their organization. If you've been reading trend prediction…
Lewis Gray07/02/2020
This interview was conducted and written by Casey Hall. Casey is a Social Media Consultant and President of Lumperjack Social LLC. This interview originally posted…
Lewis Gray21/01/2020
Former Red Hat and ChannelAdvisor senior executive, and current Spreedly VP of HR, Amy Robertson, recently joined DSMN8 as a board advisor.Amy brings a wealth…
Lewis Gray09/01/2020
So, you're looking to implement an employee influencer program within your organization, and you want to know how you'll measure its effectiveness. Well, to measure…
Lewis Gray09/01/2020
