Here's why you need to become an ambassador for your organization (image from Canva) Kim Kardashian-West, Gigi Hadid, LeBron James… These are just some of…
Lewis Gray28/02/2020
Measuring ROI just got easy! (© Canva) Ah, that all too familiar question. You've done your research, you've found a vendor, you've gone to get…
Lewis Gray27/02/2020
Gary Vaynerchuk, CEO of VaynerMedia (© Adweek, image posted here) Before the introduction of social media, "personal branding" was an entirely different practice. Sure, someone…
Lewis Gray26/02/2020
KFC witfully apologizes for running out of chicken back in 2017. (© KFC image originally posted here) People don't trust brands. Well, they trust some…
Lewis Gray20/02/2020
In 2020, brands are waking up to the fact that consumer trust is disappearing. Consumers now rate trust and authenticity as being highly impactful on their purchasing…
Lewis Gray20/02/2020
So, you’ve done your research, heard the chatter, and now you want to know why there’s all this talk about employee influencers. Brilliant! It’s time…
Lewis Gray19/02/2020
Last month, LinkedIn announced the integration of its employee advocacy app, Elevate, with LinkedIn Pages. As a result, Elevate will no longer be available as…
Lewis Gray13/02/2020
Last week, we released The Ultimate Guide to Employee Influencers by DSMN8 as a free download. Whether you’re looking to research the topic, start your…
Lewis Gray13/02/2020
Runners compete to raise money for Parley Ocean Schools during Adidas Run for the Oceans 2019 (© Adidas Runtastic, image originally used here) Over the…
Madelene Aldridge10/02/2020
An Employee Influencer is one who creates, curates, and shares company-focused or company-related content on behalf of their organization. If you've been reading trend prediction…
Lewis Gray07/02/2020
Release Summary DSMN8 Ltd., the all-in-one employee influencer platform, today announces the release of the ultimate guide to employee influencers. Free Influencer Marketing? The Answer…
Lewis Gray04/02/2020
Companies Tap Employees To Spread More 'Authentic' Messages Online This article was written by Lauren Zumbach for The Chicago Tribune and originally published on Friday…
Jody Leon28/01/2020
Company culture is the personality of a brand. The personality is defined by its values, ethics, work environment, mission, and much more. In days past,…
Lewis Gray22/01/2020
This interview was conducted and written by Casey Hall. Casey is a Social Media Consultant and President of Lumperjack Social LLC. This interview originally posted…
Lewis Gray21/01/2020
An advocacy program is nothing without content. Here at DSMN8, we believe three main types of content should be a part of your advocacy program.…
Elliot Elsley16/01/2020
Former Red Hat and ChannelAdvisor senior executive, and current Spreedly VP of HR, Amy Robertson, recently joined DSMN8 as a board advisor. Amy brings a…
Lewis Gray09/01/2020
So, you're looking to implement an employee influencer program within your organization, and you want to know how you'll measure its effectiveness. Well, to measure…
Lewis Gray09/01/2020
So, you want to launch an employee influencer program into your company, and you are now faced with the task of putting together a business…
Lewis Gray11/12/2019
Social Influencers are social media users who have a large social reach, and possess the ability to persuade their followers by virtue of their industry…
Madelene Aldridge03/12/2019
Over the past decade, traditional influencer marketing has seen continuous growth, and at an exponential rate. From sports personalities and A-list celebrities to social media…
Lewis Gray02/12/2019
If you’re familiar with LinkedIn and its ever-changing algorithms, you’ll know that even reaching your audience of followers can be a challenge, let alone trying to engage…
Lewis Gray28/11/2019
