At DSMN8, we regularly conduct research to celebrate the companies whose employees are highly engaged and consistently sharing content with their own networks.
We first ran our leaderboard for the computer software industry back in August of 2020, and due to demand, we’ve decided to revisit it! A huge congrats to Workato who have climbed two places to secure the #1 spot this time!
When employees share, they have a combined reach that far surpasses the reach of the company’s own social accounts. Failing to utilize this is a huge missed opportunity.
Encouraging employee participation in sharing and creating content can often be a tricky task without a formal program in place. However, this industry especially is doing an exceptional job of this, with the top spot for February secured with an impressive 53.48% of employees sharing vs a global average of just 10.70%. Well done to all those setting the bar high!
So, where does your company rank, and is there room for improvement? Download the full list below to find out.
While you’re looking, consider this – DSMN8 customers get 30-40% of employees regularly sharing company content, with some accounts seeing over 70%. We streamline and automate the process, which means greater awareness, more inbound leads and more sales, with very little effort. Isn’t it time you added amplified social sharing to your marketing plan?
Download the full report!
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