Don’t let great content go unseen. Use employee advocacy to boost reach, drive real engagement, and tie every share to measurable results.
Social media favors people. So should your strategy.
People trust people. And social algorithms do too. When an employee shares the same post as your brand, it can generate up to 561% more reach and 8 times the engagement.
Unlock better results from the content you’re already creating by activating your employees as advocates and helping them share in a way that feels authentic.
Provide multiple images and caption options for each post, so no one shares identical content. Boost participation with gamification, automated scheduling, custom newsletters, and AI-powered content support.

Aligned messaging starts with centralized content.
Stop the content scavenger hunt. With DSMN8, your team can easily find and share approved content from a single central hub. This includes blogs, podcasts, media features, and even your CEO’s latest LinkedIn post.
Segment content by team, language, or region so everyone gets what’s relevant to them.
Maintain consistent messaging and campaigns, aligned with simple, streamlined sharing across your organization.
Connect employee advocacy to real business impact.
Marketing leaders need clarity. DSMN8 gives it to you.
From clicks and shares to comments and reach, see which content performs, which employees and teams are most engaged, and what’s driving real value.
Every link is automatically tagged with UTMs, so you can track traffic and conversions in Google Analytics with confidence. Comparative cost-per-click reveals how much you’ve saved compared to paid advertising.
Collect Authentic Employee-Generated Content
No more chasing teams for photos or videos. DSMN8 makes it easy to collect authentic content from employees, with usage rights included and ready to go.
Amplify Company & CEO Posts With 1 Click
Want more reach on company and executive LinkedIn posts? 'Boost Post' makes it easy for employees to engage and share with a single click.
Reward Employee Participation
Motivate your teams to share through friendly competition. With points, leaderboards, and flexible rewards, DSMN8 makes advocacy engaging from day one.
User Management
Manage content access across teams, regions, and roles. Let marketers create posts, employees share them, and keep leadership LinkedIn profiles active and aligned with secure delegate access controls.
Ensure On-Brand Messaging
Maintain a consistent voice with pre-approved posts or allow employees to customize content. Multiple captions and images ensure posts don't appear identical.
Scale Content Sharing With Ease
Running lean? Let DSMN8 handle the heavy lifting. Automatically pull content from key channels, generate share-ready posts (following your brand guidelines) with AI, and ensure employee posts are spread out with auto-scheduling.
How DSMN8 Works
Watch the 90-second platform tour below for a quick overview of DSMN8.
Ready for the full tour?
All-in-One
Employee Advocacy
Software for Your
Entire Organization
Android & iOS Apps
Reach employees wherever they work: office-based or not.
Analytics & Reporting
Get insight into your program performance and demonstrate ROI with a detailed analytics suite.
Company Notifications
Real-time and automated notifications via email, Slack, Teams, in-app, and mobile push.
UTM Parameters
Integrate data with the platforms you use, e.g. Google Analytics, HubSpot, and Salesforce.
User-Friendly Experience
An easy-to-use platform that resembles social media sites.
Integrate Trusted Sources
Add trusted content sources like your company blog to scale your program quickly.
Employee Personalization
Provide relevant content to each employee through user and team tags or groups.
Internal Comms Newsletters
Newsletter feature to send internal communications and content to employees.
Brand Customization
Create a familiar experience with your company logo & colors.
Simplified Social Sharing
Directly share to Facebook, LinkedIn, Twitter, Instagram, Xing, Messenger, WhatsApp, and Email.
Employee Polls
Get instant feedback with polls for specific employee groups or go company-wide.
AI Content Assistant
Speed up content creation with our AI content assistant. Provide multiple post captions with ease.
How active are your employees on social media?
Want to see how your employee social media activity stacks up against the competition? We analyze thousands of companies across industries to reveal who's leading the social conversation. Discover your ranking or get a custom analysis of your organization's impact today.
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Employee shares on their personal social channels via DSMN8 has become one of the highest referrers of traffic to the AWIN site, securing employee advocacy as a core part of our marketing strategy. Seeing the results further motivates our teams to continue sharing company content
Expand social media reach and drive business results with employee advocacy
Bring your teams, social channels, and content together to launch a high-impact employee advocacy program in no time!
Thousands of employees around the world use DSMN8 to make brand communications more human at scale.