The truth is that traditional ways of finding new employees are no longer as effective and are also quite expensive.
People are increasingly using ad blockers and generally prefer ad-free environments, and yet data shows that AdWords CPC has increased on average by 14%.
By using an employee advocacy program, you can help your company activate a brand new authentic marketing channel.
You can create real brand influence by empowering your employees through an employee advocacy tool.
What makes an employee advocacy platform so great, you may ask?
Well, I can think of a few reasons…
An employee advocacy platform is, first and foremost, straightforward to use.
It also keeps your workforce informed and motivated about the company’s culture, values, and vision.
Such a tool allows employees to access and choose the most relevant and curated brand content they can share with their networks!
This can greatly help your company with talent acquisition.
And what’s more, according to Inc. Magazine, an employee advocacy program can result in a 5x increase in web traffic, 25% more leads, and a significant increase in brand awareness!
And last but not least, an employee advocacy program allows you to track its impact!
So..isn’t it time you started building your employer brand and utilizing employee advocacy? 💁
Those familiar with DSMN8 know that we help companies empower their employees to create and share company-focused content on social media. So, as you can imagine, we are entirely FOR employer branding and advocacy!
Your employees’ networks will be full of potentially great candidates for your organisation.
As your most authentic social influencers, leveraging your employees’ collective influence is one of the most underutilised resources for employer branding.
Are you prepared to demonstrate authenticity, promote transparency, and empower your employees to communicate? Simply fill in the form below or get in touch with us!