The #1 Employee Advocacy Platform on G2

Scale trust. Secure supply. Power engagement.

DSMN8 helps utilities companies turn employees into authentic voices that build trust with service users, regulators, communities and talent.

utilities professional
Earned Media Value
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Why utilities organizations struggle to make employee voices heard:

Corporate updates focus on outages, rates, and policies, missing the human stories behind the service.

Field engineers, technicians, and customer-facing staff lack tools or confidence to share their expertise.

Employee content is rarely tied to measurable impact like community engagement, or talent attraction.

The result? Missed opportunities to build trust with customers, communities, and future talent.

Give your employees a voice, and your company a competitive edge.

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Discover how DSMN8 works in just 90 seconds.

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Build trust by empowering employees to become the the voice of your utility company.

Your engineers, technicians, and field teams hold stories of innovation, sustainability, and service excellence. DSMN8 makes sharing easy, safe, and measurable.

  • AkzoNobel: Generated over $100,000 in impact through employee advocacy.

  • General Motors:  Reached 20M impressions in 6 months by empowering their global team.

  • Swiss Post: Achieved an earned media value of $424,800 and 9x ROI.

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Attract top talent with authentic employee stories.

When field teams, engineers, and customer-facing staff share their achievements, projects, and community-impact stories, candidates see what it’s really like to work for your organization.

For HR and Internal Comms leaders, that means stronger employer brand visibility and higher-quality applicants, from technicians to engineers to graduate recruits.

With DSMN8, your people become your most authentic talent magnet.

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Leaders need more than engagement. They need measurable impact.

DSMN8 lets engineers, field crews, and customer teams share content in seconds, without disrupting operations.

Track engagement, earned media value, and influence on customer trust, community perception, or partner relationships.

With UTM tracking, DSMN8 connects advocacy to real business outcomes across your utility operations.

Finally, you’ll have clear data to prove ROI—and a connected workforce powering growth and reliability.

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DSMN8 platform analytics

Whether you’re a national grid operator, managing regional networks, or a specialist utility provider, DSMN8 adapts to your needs.

Efficient content sharing

AI, auto-scheduling & one-click boosting for your busy team.

Secure and compliant

Enterprise security & approval workflows to ensure regulatory compliance.

User-friendly

Simple for employees to use and effortless for admins to manage — on desktop, mobile, and within your internal comms ecosystem.

Connect your workforce

Bridge the gap between field crews and HQ with a tool that connects every team to your utility brand story.

ROI & analytics

Measurable impact with comprehensive ROI-driven analytics.

Constant innovation

Built for employee advocacy since 2016 — trusted by global organizations and backed by dedicated customer support.

AkzoNobel logo

We realized early that getting inactive employees using social media would be just the beginning. Ensuring that this activity was consistent and kept in line with our brand messaging would be essential to the program’s success. DSMN8’s automation tool was a massive help!

Stephen Farrell | AkzoNobel

Stephen Farrell, Senior Digital Communications Specialist

Read the case study
13.23
%

of employees in the #1 utilities company are sharing content on LinkedIn.

Source: DSMN8 June 2025 Utilities leaderboard.

How active are your employees on social media?

and how does this compare with your competitors?

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Book a demo and see how your teams can share stories that build trust and showcase reliability, safely and at scale.

Enterprise Security
Executive Influence
AI & Automation
General Motors HQ
General Motors: The Power of Employee Advocacy

General Motors: The Power of Employee Advocacy

PMI Lausanne Office
How Philip Morris International Transformed Employee Advocacy in a Regulated Industry

How Philip Morris International Transformed Employee Advocacy in a Regulated Industry

Swiss Post Headquarters
Swiss Post: How a Multinational Organization Scaled Employee Advocacy

Swiss Post: How a Multinational Organization Scaled Employee Advocacy

Mercuri Urval Leadership
Mercuri Urval: Becoming Top of Mind for Top Talent

Mercuri Urval: Becoming Top of Mind for Top Talent

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COSMO CONSULT: How FOMO Led to Employee Advocacy Glory

COSMO CONSULT: How FOMO Led to Employee Advocacy Glory

Kreston Reeves Images - 2
Kreston Reeves: Encouraging Authentic Employee Advocacy in a Risk-Free Way

Kreston Reeves: Encouraging Authentic Employee Advocacy in a Risk-Free Way

AkzoNobel Sailboat | DSMN8 Case Study
AkzoNobel: Driving $100k+ Impact with Employee Influencers

AkzoNobel: Driving $100k+ Impact with Employee Influencers

Greyp Bikes Employee Advocacy Case Study
Greyp Bikes: Empowering Employees to Become Thought Leaders on Social

Greyp Bikes: Empowering Employees to Become Thought Leaders on Social

Unit4 Employee Advocacy
Unit4: Turning Inactive Employees Into Social Media Influencers With DSMN8

Unit4: Turning Inactive Employees Into Social Media Influencers With DSMN8

Frank Recruitment Group
Frank Recruitment Group: Employee Thought Leaders with DSMN8

Frank Recruitment Group: Employee Thought Leaders with DSMN8

Grünenthal x DSMN8
Grünenthal: Engaging Employees with DSMN8

Grünenthal: Engaging Employees with DSMN8

Awin DSMN8 Case Study
Awin: Employee Influencers with DSMN8

Awin: Employee Influencers with DSMN8

Outfront Media DSMN8 Case Study
OUTFRONT Media: Employee Influencers with DSMN8

OUTFRONT Media: Employee Influencers with DSMN8

Huawei DSMN8 Case Study
Huawei: Employee Influencers with DSMN8

Huawei: Employee Influencers with DSMN8

How can utilities companies safely enable employees to share on social media?

Through DSMN8’s centralised content library, approval workflows, and brand governance tools, you ensure all posts are pre‑approved and aligned with policy. Admins set permissions, field staff share easily, and you retain visibility and control.

How does DSMN8 work?

DSMN8 provides your employees with a desktop dashboard and mobile app of ready-to-share content. Admins can pre-approve posts and let employees suggest content and add their own voice.

With built-in scheduling, automation, and analytics, it’s easy to launch and scale an advocacy program without adding extra workload.

How can DSMN8 help utilities companies scale employee advocacy across multiple sites?

DSMN8 is built for distributed teams. Whether you manage one facility or dozens worldwide, you can roll out advocacy programs with user segmentation, role-based permissions, and localized content feeds.

Utilities organizations use DSMN8 to coordinate brand messaging globally while empowering local teams to share what’s relevant to their region or department, via desktop or mobile.

What results can I expect from DSMN8?

Most clients see a significant lift in reach and engagement within weeks of launching. In fact, employee-shared posts consistently outperform branded content. Our customers report increased website traffic, social media reach and engagement, increased applicants for roles and higher quality leads — all while reducing reliance on ads.

How secure is DSMN8?

Security is a top priority. DSMN8 supports enterprise-grade security such as Single Sign-On (SSO), ISO-27001 certification, and strict data protection standards. You can be confident that your brand and employee data are safe. Learn more about DSMN8’s security.

What tools does DSMN8 integrate with?

DSMN8 connects with tools like Slack, Salesforce, Microsoft Teams, Analytics platforms, and more. This makes it easy to keep advocacy aligned with your marketing and sales stack, while making adoption smooth for employees. Read more about our integrations.

How do you measure success with DSMN8?

DSMN8’s analytics suite shows you exactly what’s working: shares, clicks, engagement, earned media value, and more. You’ll know which content drives results and how engaged your employee advocates are.

What support does DSMN8 provide?

We don’t just hand you the software and walk away. From onboarding to strategy guidance, training resources, and templates, our customer success team is with you every step. Whether you’re new to advocacy or scaling globally, you’ll always have expert support.

We don't have time to curate content. Do you offer this?

Absolutely. For time-poor teams looking to scale content production, DSMN8 offers Managed Services with our expert team.