DSMN8 helps your analysts, engineers, and CISOs share expertise on social media that builds credibility, attracts talent, and influences the deals that matter.
DSMN8 makes it easy for technical teams, sales engineers, and leadership to share insights, research, and commentary that build credibility long before a demo or RFP. In a sector where buyers do most of their research independently, that visibility matters.
Security professionals expect tools that work without friction. DSMN8 delivers an intuitive experience, smart automations, AI tailored to each employee’s voice, and integrations with the tech your team already uses.
When your team shares the problems they’re solving, the research they’re publishing, and the culture they’re part of, candidates see what it’s like to work with you, not just for you.
For Talent and Employer Brand leaders, that means stronger visibility with passive candidates, higher-quality applicants, and faster hires in a market where top security professionals are rarely looking, but always watching.
With DSMN8, your people become your most persuasive recruitment channel.
Gartner research shows that customers spend just 17% of their buying journey in direct contact with salespeople.
When your team is active and visible, they’re influencing deals before a sales conversation even starts.
DSMN8 gives you analytics that connect employee social activity to real business outcomes. Track impressions, engagement, and earned media value at a glance. With automatic UTM tracking, you’ll see the impact on website traffic, leads, and pipeline in Google Analytics and your CRM.
Security and compliance are built in: ISO 27001 certified, GDPR, SSO, approval workflows, and role-based permissions. Your team shares confidently, and your leadership has full visibility and control.
Step 1:
Gather all your organization’s content into one personalized news feed.
Step 2:
Give employees an easy way to share company-approved content.
Step 3:
Track results with our industry-leading reporting suite.
AI, auto-scheduling & one-click boosting for your busy technical teams.
Enterprise security with ISO 27001 certification, SSO, and approval workflows.
Easy for employees to use and admins to manage on desktop and mobile, while integrating with internal comms.
Scale thought leadership with executive influencer tools and delegate access.
Measurable impact with comprehensive ROI-driven analytics.
Built for employee advocacy since 2016 with expert support and continuous development.
Sven Mehnert, Social Media & Social Selling Lead.
of employees in the #1 cybersecurity company are sharing content on LinkedIn.
and how does this compare with your competitors?
Discover how your security engineers, analysts, and leadership can build authority, attract talent, and influence deals — without adding to their workload.
DSMN8 helps cybersecurity professionals share threat intelligence, research, and thought leadership in a way that builds genuine authority with buyers and talent. In a sector where marketing skepticism is high, employee voices cut through where corporate-branded content doesn’t.
DSMN8 provides your employees with a desktop dashboard and mobile app of ready-to-share content. Admins can pre-approve posts and let employees suggest content and add their own voice.
With built-in scheduling, automation, and analytics, it’s easy to launch and scale an advocacy program without adding extra workload to already stretched security teams.
Most clients see a significant lift in reach and engagement within weeks of launching. In fact, employee-shared posts consistently outperform branded content.
Our customers report increased website traffic, social media reach and engagement, more applicants for roles, and higher-quality leads, all while reducing reliance on ads.
Security is a top priority for DSMN8. We hold an ISO-27001 certification, support Single Sign-On (SSO), and adhere to strict enterprise data protection standards. You can be confident that your brand and employee data are safe. Learn more about DSMN8’s security.
DSMN8 connects with tools like Slack, Salesforce, Microsoft Teams, Analytics platforms, and more. This makes it easy to keep advocacy aligned with your marketing and sales stack, while making adoption smooth for employees. Read more about our integrations.
DSMN8’s analytics suite shows you exactly what’s working: shares, clicks, engagement, earned media value, and more. You’ll know exactly which content and teams drive results and how engaged your employee advocates are.
We don’t just hand you the software and walk away. From onboarding to strategy guidance, training resources, and templates, DSMN8’s customer success team is with you every step. Whether you’re new to advocacy or scaling globally, you’ll always have expert support.
The most common reason security professionals don’t share is fear of going against company policies, and uncertainty around what they’re allowed to share. DSMN8 removes that ambiguity.
While we encourage original employee-generated content for the best results, we understand that for highly regulated industries, some organizations prefer to stick to approved content. Your platform instance can be set up to ensure this is the case, with role permissions that ensure only curated content is shared.
For those interested in original content but want to put guardrails in place, our AI Company Voice feature helps you define custom rules for content generated.
Using Delegate Access allows content to be created and scheduled on behalf of your executives without password sharing, with approval workflows. This is important for high-value employees, such as CISOs, who face elevated personal risk.
This is the most common challenge in cybersecurity advocacy, and it’s entirely understandable. DSMN8 doesn’t force participation; it removes the friction for those who are willing. Pre-written captions, auto-scheduling, and one-click boosting of senior leadership posts are great options for time-poor employees.
We often find that, over time, as confidence grows, many technical staff members become among the most effective advocates because their audience trusts their expertise. When advocacy results are shared internally, and the program is supported by senior leaders, this drives increased interest in getting involved. In the platform, you can leverage gamification with leaderboards and even rewards, encouraging friendly cross-departmental competition.
Absolutely. For time-poor teams looking to scale content production, DSMN8 offers Managed Services with our expert team.
