The Social Media Manager’s Guide to the LinkedIn Algorithm in 2026

Everything you need to know about the LinkedIn Algorithm in 2026: what drives reach, engagement & results, backed by data from 500,000+ LinkedIn posts.

Lewis GrayMarch 24, 2026

Podcast episode featuring picture of guest Tolu.

Podcast Employee Advocacy

How Hatch Got Engineers to Post on LinkedIn | Tolulope Aribisala-Tijani [Podcast]

Learn how Hatch activate engineers on social media through personal branding and overcoming barriers to scale out their employee advocacy program.

Lewis GrayMarch 18, 2026

AI

Employee Advocacy is Now an SEO and GEO Strategy

LinkedIn is now the #1 most-cited domain for AI search. Find out why an employee advocacy GEO strategy is your most powerful play — and…

Emily NealMarch 11, 2026

Podcast Employee Advocacy

How to Build an Employee Advocacy Program in a Regulated Industry | Broadridge [Podcast]

Learn how Broadridge revitalized an existing program by focusing on user experience, reducing barriers to entry, and leveraging executive influence.

Lewis GrayMarch 11, 2026

Podcast Employee Advocacy

How to Launch an Employee Advocacy Program in Accounting | AICPA & CIMA [Podcast]

Learn how AICPA & CIMA’s turned a pilot program into a culture-driven employee advocacy success story, achieving a 540% increase in active employees shares.

Lewis GrayMarch 4, 2026

Podcast Employee Advocacy

How BT is Scaling Employee-Generated Content | Robyn Fawcett [Podcast]

BT Group’s Robyn Fawcett shares her strategy for scaling authentic employee-generated content through influencer-led training, executive employee advocacy.

Lewis GrayFebruary 25, 2026

Podcast Employee Advocacy

How to Scale a Global Employee Advocacy Program | Holly Kerr of AtkinsRéalis [Podcast]

Learn how AtkinsRéalis centralized their social strategy, engage executives via gamification, and use AI for data-driven ideation rather than "content slop."

Lewis GrayFebruary 18, 2026

Podcast Employee Advocacy

How Do Employee Advocacy Programs Help Salespeople? | Tipalti’s Nick Martin [Podcast]

Tipalti’s Nick Martin uses employee advocacy to transform sales teams into trusted thought leaders, driving authentic engagement and closing major deals.

Lewis GrayFebruary 11, 2026

Podcast Employee Advocacy

How Do You Build an Authentic Employer Brand in a Member-Owned Business? | Co-op [Podcast]

Explore how Co-op authentically build a compelling employer value proposition for a large, complex workforce and how organizations can unlock genuine advocacy.

Lewis GrayJanuary 28, 2026

Podcast Employee Advocacy

How TOPdesk Employees Outperform Paid Reach with Suzanne Meijer [Podcast]

Learn how TOPdesk achieves authentic engagement and executive buy-in through a dual employee advocacy strategy that prioritizes influencer workflows over paid media.

Lewis GrayJanuary 21, 2026

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