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Starbucks employees DSMN8

Employee Influencers Marketing

Employee Content Creators: How to get your employees creating content

Starbucks baristas stand on stage, Wednesday, March 20, 2019, during Starbuck’s annual shareholders meeting in Seattle (image originally posted here) As a marketing team, your…

<img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' src='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' />

Lewis Gray03/03/2020

EGC DSMN8

Employee Influencers Influencer Marketing Marketing

What is Employee-Generated Content? (And Why You Should Be Using It)

In 2020, brands are waking up to the fact that consumer trust is disappearing. Consumers now rate trust and authenticity as being highly impactful on their purchasing…

<img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' src='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' />

Lewis Gray20/02/2020

Employee Advocacy Employee Influencers Marketing

Is This The End? The Best Alternative to LinkedIn Elevate

Last month, LinkedIn announced the integration of its employee advocacy app, Elevate, with LinkedIn Pages. As a result, Elevate will no longer be available as…

<img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' src='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' />

Lewis Gray13/02/2020

Employee Advocacy Employee Influencers

The Porthole Effect – How the Biggest Brands Showcase Company Culture

Company culture is the personality of a brand. The personality is defined by its values, ethics, work environment, mission, and much more. In days past,…

<img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' data-srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' height='70' width='70' data-src="https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g" class="avatar avatar-70 photo lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt='Lewis Gray' src='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=70&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/5aceffbafa3e0f67392eff3bd80bbf07?s=140&d=mm&r=g 2x' class='avatar avatar-70 photo' height='70' width='70' />

Lewis Gray22/01/2020