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The World’s Most Socially Active E-Learning Professionals – Sept 2020

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At DSMN8, we regularly conduct research to celebrate the companies whose employees are consistently sharing content with their own networks. This month we’re looking at some of the biggest E-Learning organizations across the World.

Leveraging employees’ networks on social media is a vastly untapped resource for many marketing teams across the globe. When employees share, they have a combined reach that far surpasses the reach of the company’s own social accounts. Failing to utilize this is a huge missed opportunity.

Encouraging employee participation in sharing and creating content can often be a tricky task without a formal program in place. However, some organizations across the World are doing a good job of this, with the top spot in August – September amongst E-Learning companies secured with a whopping 47.18% of employees sharing vs an average of just 9.83%. Well done to all those setting the bar so high!

Companies that roll out a formal employee advocacy and influence program with DSMN8 typically see 30-40% of their employees sharing company content to social on a monthly basis with little effort, some accounts seeing as high as 70%.

So, where does your company rank, and is there room for improvement? Download the full list below to find out.